The desire to appear No. 1 in search engine results has pushed business owners to look further than traditional marketing techniques. I was just talking with one of my clients the other day. They currently spend $40,000 a year on Yellow Pages but are no longer getting the results that they were getting in the [...]
What is it? Google has just announced Google Instant! They say it’s going to transform search forever—making it faster, better, stronger. But what is it, exactly? In a word, it’s ‘predictive’. When using Google instant, you’ll start seeing search results as soon as you start typing. You’ll also be shown a range of possible queries [...]
At Google, Ross McDonald(RM) – Head of Retail and Consumer Goods – Google Australia / New Zealand has been responsible for commissioning ground breaking studies into Australian consumers and their interactions with retailers. Having worked with organizations such as Goodman Fielder, Nestle and Guinness, Ross’ understanding of shopper behavior is second to none. TFR – [...]
Being found on page one of Google and other major Search Engines is a very important factor when it comes to your business’ website. More and more people are using the Internet to research and buy products and services, and if you aren’t positioning your business on the search engines to be found, you just [...]
Here is a list of links to the free search engine submission pages of the major search engines: Google Yahoo! MSN Altavista AllTheWeb DMOZ Make sure you check out the Search Engine Submission Tips section of the SearchEngineWatch.com website. This section of Search Engine Watch (formerly called A Webmaster’s Guide To Search Engines) is primarily [...]
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